The journey is fun and rewarding you learn so
much in Public Relations and the lectures will get you work-ready for your
career.
I learnt so much about the PR industry within
the first few weeks imagine what I learnt at the end of the course. The best
thing that I have grown to develop over the semester was my communication
skills in oral presentations and interviewing other public relations
professionals.
I have outlined below a few key skills that
you will need to be good at and if your not then don’t worry to much because
this course will enable that and you will be amazing at them by the end of the
course.
Master the art of multitasking!! Public relation professionals have multiple
clients who they do work for. So just like in this course you will need to
multitask and prioritize your workload to get the work handed in on time so you
can get the results that you deserve. When it comes to the campaign be prepared
and organised as it is very full on and you will need to multitask to have a successful
campaign.
Don’t be afraid of forward thinking, Creativity comes in all sorts of
forms, the best ideas come from thinking outside of your boundaries. Another
major key is to keep up to date with the latest technologies and social media
websites.
Also follow the news, as you need to be kept up to date with the world
around you!
When I joined this course at the start of
the semester I had a vague idea of what Public Relations was all about, in my
eyes it was all about the parties and famous people. Well I was very well
mistaken, as there is a lot more involved in PR then you think. In my first
blog I stated that I wanted to gain a wider range of knowledge about the
industry and over the past 20 weeks I have definitely gained so much knowledge
about the industry. I enjoyed working on the campaign I found it really
interesting with what’s involved to make it successful, along with the group
dynamics.
After editing so many documents in Heathers
class I cant believe how many mistakes can be easily made.
After working on the e-read campaign I’m
excited for what’s involved in the next semester.
Thanks Keith, Holly, Rebel and Heather, I
have taken in so much information and I have learnt a lot from you all.
"Be under no illusion" - quote Keith Critchett
Good luck and enjoy the course!
