Tuesday, 20 March 2012

Group Success!

Hey guys, so we have now finished both reports due for Holly and Keith’s class. Now its time to get cracking on both group projects that we have been assigned. These are my tips and strategies for achieving successful results with working in a group for a presentation or campaign.  Enjoy!
Together
Everyone
Achieves
More
Working as part of a team is a successful key in any industry. The best way to improve your ability of team work is group projects. But working in groups can be difficult as every group member has different views and ideas. And there is always one person who isn’t committed to doing their work.
Here are some tips for working on group projects
·         When choosing group members, consider everyone’s skills and work ethics so that you make the rite decision.

·         Have a group meeting to discus the project before getting started.

·         Create a timeline and allocate tasks to everyone, this will keep all the members of your group motivated.

·         Make sure that the work load has been distributed evenly to each member of the group.

·         Make sure that everyone understands their part of the presentation and what is expected.

·         Create a gannt chart to outline important dates and keep track of what is due and when.

·         Hold a weekly meeting to discuss the progress of the presentation.

·         Be committed and encourage others to do the same.

If you don’t get along with one or two of your group members, remember that you don’t have to like someone to work with them.  So do not let your differences interfere with the project as it is not fair to you or the other group members involved.
Working with difficult people in a group presentation will prepare you for the real life world when you deal with difficult co workers. Just remember to lead by example and be the bigger person and not get angry with fellow group members, work out the problem and communicate with them.  

Communication is the key to Success!!!!



Sunday, 18 March 2012

Homeless Hotspots!

How’s it going guys, I saw a pretty good and interesting news story online today the link is: http://au.news.yahoo.com/thewest/a/-/world/13152191/homeless-people-wifi-hotspots/ 


Basically they are having homeless people wearing wifi hotspots around there necks and then having people in the city who had I phones, I pads and stuff can donate to them to use there wireless internet.

In my opinion, the marketing idea of transforming homeless people into wifi hotspots is great. It gives the homeless people a chance to explain their stories as some of them have become homeless from natural disasters like hurricane Katrina. It is arising awareness of homeless people to the community.

To use this service you have to go up to the homeless person who is wearing the “wifi hotspot shirt” and talk to them. People are allowed to log on to the hotspots for a $2 donation so it’s forcing them to interact with someone that they would normally ignore.

Just like in every industry especially within communications, online media and social networking everything is modernizing and rapidly growing along with the new technologies.
Street newspapers have been turned into print media; chances are people are more likely to buy a hot spot wifi connection then to buy a newspaper.

This campaign will give some homeless people a job and even a hope in life or a second chance to try and get back on track to survive out on the streets. From what I understand all the proceeds paid for access go directly go directly to the person selling you the access. This is a form of income for them.  

But is this morally rite for us to just use homeless people for connectivity? After all it’s no different to be handed a flyer when you walk down the street!


It’s a new concept that no one has seen before! Tell me what you think about it?




Saturday, 3 March 2012

"Why Blog"....."Why Not"




The term “Blog” in today’s society would be one of the most popular words on the Internet.


So what is a Blog?
Blogging is an online public journal that has been written for other to read as a source of communication. Blogs are a great marketing tool as it’s an easy way for a company or business to get their ideas across to the public. For example, a blog exists on the Internet until you decide to delete it if you were to send out a newsletter or brochure they are shortly worn and torn and thrown in the bin. Blogs can also be updated at anytime.


So how is this relevant to Public Relations? Well in Public Relations Blogging is a form of social media, which is a great form of communication for information sharing for companies who would rather not pitch to the media but to simply communicate important messages to their customers through social networking.


Social media is growing each day and blogging is the fastest way of communication in the public relations industry. So I believe that blogging is a vital tool for any business that wants to succeed. They need to join the social media craze and make sure that they associate with having a blog on their website.


My tips for a successful blog:
  • Be authentic 
  • Don't take public risks and be offensive
  • Get inside the audiences mind
  • update continuously to keep the audience interested 
  • Be creative!